SEMA SHOW 2026 — FRIDAY EVENT
SEMA Cruise
Hundreds of custom show vehicles roll out of the Convention Center and onto the Las Vegas Strip. Free — open to the public.
Event Details
| Date | Friday, November 7, 2026 |
| Start Time | 4:00 PM |
| Route | Las Vegas Convention Center → The Strip |
| Length | Approximately 2 miles |
| Admission | Free — open to the public |
Vehicle Participation
Vehicles in the SEMA Cruise must be registered display vehicles or have an approved participation pass. Spectators are welcome anywhere along the cruise route.
Exhibitor Vehicles
- ✓ Must be confirmed SEMA Show exhibitors
- ✓ Vehicle display pass required
- ✓ Pre-registration through exhibitor portal
- ✓ Staging begins 2:00 PM
Spectators
- ✓ Free public admission
- ✓ Best viewing: The Strip between Sahara and Flamingo
- ✓ Arrive early — crowds build by 3 PM
- ✓ Combine with SEMA Fest the same evening
SEMA Show Friday
The SEMA Cruise is part of SEMA Show Friday — the one day the show opens to the general public.